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Commercial Roof Coatings: Why Hiring Amateurs Can Cost You Big Time (And How to Choose Well)

Commercial Roof Coatings: Why Hiring Amateurs Can Cost You Big Time (And How to Choose Well)

 

Let’s be honest.

When it comes to commercial roof coatings, the temptation to cut corners and go with the lowest price is tempting. Maybe you’ve got a guy who “knows a guy” or a commercial roofing contractor offering a deal that seems too good to be true.

But here’s the cold, hard truth:

Hiring amateurs for commercial roof coatings isn’t just risky – it will create a future expense that may cost more than any short-term savings.

I’m going to talk about:

  • The hidden dangers of hiring inexperienced roof coating contractors
  • Why “saving money” now can cost you a fortune later
  • How to spot a true professional (and avoid costly mistakes)

Ready to protect your investment? Let’s dive in.

The Amateur Trap: A Penny-Wise, Pound-Foolish Approach

Here’s the thing:

Commercial roof coatings aren’t a DIY project or a job for general handymen. And frankly, even other Omaha Roofing Contractors who are newer to this method may be inexperienced. Roofing coatings are complex systems that require specific expertise along every step of the install.

There is more room to make mistakes during the installation and failure rates will show quickly (which unfortunately give roof coatings a bad rep for those of us who do install it correctly per manufacture specifications.)

Let’s break down why amateurs often fall short:

1. Lack of Weather Wisdom: More Than Just Checking the Forecast

Amateurs might think a sunny day is all they need. But pros know better:

  • Temperature Sensitivity: Different coatings have specific temperature ranges for application. Get it wrong, and you’re looking at poor adhesion or rapid deterioration.
  • Humidity Havoc: High humidity can trap moisture under the coating, leading to blisters and peeling. Amateurs often overlook this crucial factor.
  • Wind Woes: Excessive wind can cause overspray and uneven application. Pros have techniques and equipment to manage this.

Pro Tip: Quality coating companies use advanced weather forecasting considerations to plan the perfect application window.

2. Subpar Surface Prep: The Silent Coating Killer

Amateur roofing contractors often rush through or completely skip proper surface preparation. This is a recipe for disaster:

  • Inadequate Cleaning: Dirt, debris, and contaminants left behind prevent proper adhesion.
  • Missed Repairs: Failing to address existing damage means your new coating is set up for failure.
  • Wrong Primer (Or None at All): Using the incorrect primer (or skipping it) can lead to quicker deterioration.

Remember: A coating is only as good as the hands (and knowledge) that apply them.

3. Product Problems: Not All Coatings Are Created Equal

With countless coating options available, amateurs often choose based on price alone. This ignores critical factors like:

  • Compatibility with your specific roof material
  • Climate-appropriate formulations
  • Reflectivity requirements for energy efficiency
  • Warranty considerations

We’ve been doing this long enough to know which are trusted materials for different roofing substrates. All the new commercial roofing contractors that are dipping their toes into coatings will have to guinea pig your roof for their research.

4. Application Atrocities: The Devil’s in the Details

Proper application requires more than just rolling on a coat. Amateurs often struggle with:

  • Inconsistent Thickness: Too thin, and you lose protection. Too thick, and you waste material and risk improper curing.
  • Missed Spots: One small area of poor coverage can create susceptibility in the roof for failure.
  • Poor Detailing: Improperly sealed seams, penetrations, and edges are common failure points.

These mistakes can turn your roof coating from a protective shield into a costly headache.

How to Spot a Pro: Your Guide to Choosing Well

Now that you know the risks, here’s how to find a true professional:

  1. Check Certifications: Look for contractors recommended and certified by major coating manufacturers.
  2. Ask About Equipment: Pros use commercial-grade sprayers, not just rollers from the hardware store.
  3. Inquire About Process: A professional should be able to clearly explain their surface prep, application, and quality control processes.
  4. Get Detailed Quotes: Beware of vague estimates. Pros provide detailed breakdowns of materials, labor, and warranty information.
  5. Ask for References: A quality contractor will happily provide examples of similar projects and customer contacts. Additionally, look at online reviews.
  6. Verify Insurance: Ensure they carry both liability and workers’ compensation insurance.
  7. Manufacturer Relationships: Top pros often have direct relationships with coating manufacturers, ensuring access to the best products and latest training.

The Bottom Line: Invest in Expertise, Not Regrets

Here’s the reality:

While hiring a professional might seem more expensive upfront, it’s often the most cost-effective choice in the long run.

A properly applied coating by a true pro can:

  • Extend your roof’s lifespan by 15-20 years
  • Reduce energy costs by up to 35%
  • Prevent costly water damage and repairs
  • Provide peace of mind with solid warranties

When you factor in the potential costs of an amateur job gone wrong – repairs, premature replacement, energy loss, and potential interior damage – professional application is a smart investment.

If you are looking in Omaha for a commercial or industrial roofing contractor that can apply roof coatings, Armour Roof Co. would love the opportunity to inspect your roof. Please give us a call at (402) 289-7869 to get your inspection scheduled!

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